Lead ROI Calculator

WHAT'S YOUR
LEAD ROI?

Enter your numbers below and we'll calculate your break-even point, projected revenue, and cost-per-acquisition — before you spend a cent.

YOUR BUSINESS NUMBERS
R8,500
R500R150,000
18%
2%60%
35%
5%85%
Industry averages (Gauteng market):
Solar close rate: 22–30% · Insurance: 15–25% · Home Services: 18–28% · Financial: 12–20%
Projected Monthly Revenue
R0
from your Leaditio leads
Cost Per Lead
R100
per qualified lead
Cost Per Acquisition
R556
per closed client
Leads to Break Even
8
leads needed
Monthly ROI
+320%
return on spend
Break-Even Progress
You break even after 8 leads — with 42 leads to spare on the Growth plan
R0 projected net profit after Leaditio costs and your operating margin.
Conversion Scenarios
Close RateClients/moRevenueROI
START YOUR FREE TRIAL

Get 1 free lead on us — no credit card required. See your first AI-scored lead before committing to a plan.

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No contracts. Cancel anytime. POPIA compliant.

Why Leaditio vs the alternatives

Leaditio
Recommended
AI-scored leads (12 criteria)
WhatsApp + email delivery
Max 3 buyers per lead
48-hour replacement guarantee
POPIA certified
Suburb-level targeting
Transparent score breakdown
SA-focused, Gauteng first
Bark.com
Global platform
Basic intent scoring
Email only (no WhatsApp)
5–10 buyers per lead
Credit refund only
Not POPIA specific
Country-level targeting only
Score not shown to buyers
Global — not SA-optimised
Snupit
SA platform
No AI scoring
Email / SMS only
Unlimited buyers per lead
No replacement guarantee
POPIA mentions only
City-level targeting
No score transparency
South Africa focused
Google Ads
Self-serve
No lead scoring
Click delivery only
Unlimited competition
No guarantee
GDPR tools only
Keyword-level targeting
No lead data provided
SA available (high cost)

ROI & pricing explained

On the Growth plan (R4,999/month, 50 leads), your effective cost per lead is R100/lead. That's roughly 66% cheaper than Bark.com's per-lead pricing in SA, and the leads are scored — so you're not paying for tyre-kickers.
Industry data for shared leads in South Africa suggests 10–20% close rates. Leaditio limits each lead to a maximum of 3 buyers (vs Bark's 5–10), which measurably improves close rates. Our buyers report an average of 18–25% close rates after the first 30 days.
Flag any lead as bad within 48 hours from your dashboard. We will replace it at no cost. If no replacement is available, you receive a credit to your account. We don't argue about this — bad leads happen and our guarantee is unconditional.
Yes. You can pause your plan from the buyer dashboard at any time. Unused leads in your monthly quota do not roll over, but pausing stops new leads immediately and your billing cycle is halted. Cancel anytime — no penalties, no contracts.
You specify exactly which suburbs you serve. A plumber in Midrand pays only for leads from Midrand, Centurion, and surrounding areas — not from Cape Town. This means your close rate stays high because you're only receiving leads you can physically close.